Employee Communication Solutions
program rollouts and product launches
Don’t rely on word of mouth or individual department heads to implement new software or business policies. When launching strategic initiatives think beyond implementation to adoption and behavior change across the enterprise. This entails a concerted effort to craft a communication platform with goals and milestones to achieve the intended outcome. The challenges to program implementation are real and found in three key areas: culture, technology, and HR programs and policies.
Typical examples of culture alignment projects include fostering teamwork within and across departments or implementing employee betterment programs to adjust internal policies for flex-time, vacation and other benefits. Boost acceptance of these programs with smart communication plans for engaging employees.
Digital transformation projects are commonplace and require software and hardware shifts, training for employees, and new policies. Ensure that your technology investments are put to good use by connecting teams to new processes and functionality with a comprehensive communication strategy.
HR Programs and Policies
Companies spend millions of dollars on benefits programs designed to attract and retain top talent talent, but every year they struggle with achieving enrollment goals. Don’t short-change the communication plan, give it the same time and consideration that you spent making decisions on which benefits programs to offer employees.
Ensure the success of your communication platform by continuously engaging with employees through tailored employee engagement campaigns that inspire, inform, and reinforce the message. Take advantage of GuideSpark Communicate Cloud to create your own communication journeys or select from GuideSpark’s pre-built Communicate Journeys.
Fast-track employee communication solutions with GuideSpark Communicate Journeys
Driving lasting behavior change requires targeted, ongoing communication experiences that can reach and engage today’s diverse employee populations. GuideSpark Communicate Journeys are pre-built communication journeys that include campaign layouts, messaging, videos, infographics, interactive scenarios, checklists, comparison charts, and more. These journeys are stored and run on the GuideSpark Communicate Cloud software platform.
Each Communicate Journey provides an overall employee experience. Experiences are created by defining relationships: between audience and channel for message reception and between messages and specific pieces of content to educate or reinforce that message. Recommended learning paths are configured stringing content and media together based on employee selections after completing or viewing an initial content item.
GuideSpark Communicate Journeys focus on specific organizational programs such as compensation, healthcare, performance management, and workforce culture. Our Communication Strategists can work with you to further customize Communicate Journeys to better fit your business needs.
Companies make significant investments in talent management processes and technology to improve job satisfaction, productivity, and retention. Yet, talent engagement with these programs and initiatives remains a challenge. Delivering personalized communication journeys throughout the employee lifecycle reinforces how their work connects to the big picture and how they can continuously contribute and improve.
"GuideSpark's solution was a big part of our success in giving managers confidence that they could make decisions around rewards without the crutches of ratings and have compensation conversations in the right way."Dalana Brand, VP of Total Rewards EA