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By Charles Lee, SVP Solutions and Head of Studios of GuideSpark

Digital transformation and change communications have a powerful ally in data.

In the often confusing and chaotic times of Digital Transformation, successfully communicating through complex company changes is critical for employers. A well-known but often underutilized ally in successful communications is Data. Data is not just integral, but a requirement in order to effectively process and support company-wide change.

 

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