MVM, a government contractor that specializes in security services, recently launched a broad effort to modernize their HR processes & systems–including goals for improving benefits enrollment rates. MVM faced unique communication challenges with their 2,500 employees distributed across 100 field offices & secure government site. Employees had very limited access to external communications & personal devices.
In this webinar, learn how MVM moved beyond their company intranet & quickly deployed a multi-channel campaign for communicating Open Enrollment that resulted in a 30% increase in benefits participation.
Get ready to learn how to:
- Boost Open Enrollment participation by adopting a marketing approach to communications
- Effectively reach dispersed employees using a multi-channel campaign designed to drive action
- Provide short “snackable” content in different formats that your employees can view at their convenience