Communication Journeys

Fast-track change communications

with GuideSpark Communicate Journeys®

Driving lasting behavior change requires targeted, ongoing communication experiences that can reach and engage today’s diverse employee populations. GuideSpark Communicate Journeys® are pre-built communication journeys that include campaign layouts, messaging, videos, infographics, interactive ratings and polls, checklists, comparison charts, and more. These journeys are stored and run on the GuideSpark Communicate Cloud® software platform.

Each communication journey provides an overall employee experience. Experiences are created by defining relationships:  between audience and channel for message reception, and between messages and specific pieces of content to educate or reinforce that message. Recommended learning paths are configured stringing content and media together based on employee selections after completing or viewing an initial content item.

GuideSpark Communicate Journeys® focus on specific organizational programs such as compensation, healthcare, performance management, and workforce culture. Our Communication Strategists can work with you to further customize journeys to better fit your business needs.

We understand that many organizations lack the resources needed to design a communication strategy and build out communication journeys. And some require a completely unique communication journey on a particular topic.  Whether you have a company-specific initiative to share or need communications delivered on a tight timeline, we can help.

Let GuideSpark’s team of Content and Communication Strategists do the heavy lifting for you. We have years of experience creating campaign-based content to drive engagement and action. We utilize our best practices to craft a comprehensive employee communication solution specific to your requirements and needs. Address your company’s unique communication goals by building custom communication journeys. Journeys can be created for any type of project, such as culture change new corporate programs for employees, complex corporate initiatives like digital transformation, and other enterprise initiatives.

Let our design team create your customized communication journeys so you can focus on growing your results.

"Using GuideSpark Communicate Cloud not only saved time for me, but improved the experience for our employees. The campaign messages are concise, and employees can easily dive in farther to learn more."

Jamie Trovato, Benefits Manager Fortinet

Ready to learn more?