Monthly Archive for November, 2009

GuideSpark webcast to address value of employee financial wellness for employers

In an upcoming Webcast, financial wellness experts from GuideSpark will discuss the increasing need for employers to address employee financial education and health – while realizing a return on investment of over 3:1.

Poor employee financial health is having a negative impact on organizational objectives and productivity. Four out of five employees in financial distress spend time at work dealing with such financial issues – resulting in a 12 to 20 hour drain on productivity – each month.

“The Need for Financial Wellness” webcast is scheduled for Tuesday, December 8 at 11:00 a.m. PST. John Wolff, vice president of business development, will discuss the issues of employee financial health, and ways employers can address this growing problem.

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Published by bbenedict on November 30, 2009

Poor Employee Financial Health Is Hurting Performance and Organizational Productivity, says GuideSpark

Employee financial health issues are negatively impacting key organizational objectives and should be a key priority among employers, advises GuideSpark.

Forward-thinking companies that implement financial wellness initiatives can expect a return on investment of over 3:1, according to recent studies.

In its new white paper, “The Need for Financial Wellness,” experts from GuideSpark (formerly ThriveOn) discuss the advantages available to companies that take ownership of the financial health and wellness of their employees.

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Published by bbenedict on November 11, 2009

ThriveOn Changes its Name to GuideSpark

ThriveOn has changed its name to GuideSpark, reflecting increasing market applications for its online training beyond its initial financial wellness focus.

GuideSpark echoes the company’s roots in facilitating improved employee financial health and workplace benefits communications. Beyond these core opportunities, GuideSpark enables cost effective Web 2.0 training for many customized applications within corporations and organizations.

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Published by bbenedict on November 10, 2009

Financial Adrenaline

What motivates someone to change their financial behavior? For example, can someone who is prone to spend every dime really be turned into a saver?

Fear can certainly be a motivator. For some it takes a tangible, in your face type fear like “I will lose my car if I can’t make the balloon payment that’s due in three months”. The force behind saving to avoid losing your wheels can be powerful.  But when the pain goes so away, often so does the temporary positive behavior. But still, something kicked in that worked.  I call this phenomenon, “adrenaline induced” financial behavior change.

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Published by bbenedict on November 5, 2009