Monthly Archive for July, 2009

GuideSpark unveils benefits and financial education web software

GuideSpark, Inc. unveiled its Web-hosted workplace financial education service, a comprehensive approach that helps employees make better use of their organization’s benefits and achieve financial security.
The GuideSpark Benefits and Open Enrollment Learning Center is designed to help employers grappling with how to effectively educate employees on workplace benefits. Engaging multimedia lessons provide in-depth and self-paced information about increasingly complex benefits offerings. GuideSpark provides anytime access to benefits education, and can be customized to support key HR events like open enrollment, new hire training and benefit program changes.
The company’s Financial Wellness Center helps employees avoid pervasive financial distractions that add stress, lower productivity and adversely affect health. GuideSpark experts point out that major employers are beginning to get the message: IBM, Pepsi Bottling Group, and Home Depot have already implemented financial education and planning programs for their employees.

Five ways to leverage Web 2.0 to transform benefits communications

With studies showing nearly four out of five employers feel their employees do not understand their benefits, a different approach to benefits communication is needed, according to a new white paper by GuideSpark.

In a short time period, Web 2.0 technologies have transformed the way people learn and get information, yet have barely touched benefits communication. Lengthy text documents and static Web pages typify the ways companies attempt to educate their employees on increasingly complex benefit offerings.

Yet should companies care? In a new white paper, “Five Ways to Leverage Web 2.0 to Transform Benefits Communications,” GuideSpark experts Keith Kitani and Joseph Larocque discuss how many companies have failed to realize their investments in benefits, and ways they can use Web 2.0 technologies to transform benefits communications.

White Paper: Five Ways to Leverage Web 2.0 to Transform Benefits Communications

Today, GuideSpark announced availability of a new white paper on the ways to leverage Web 2.0 to transform benefits communications.

It may surprise you to learn that over 50% of employed Americans received a majority of their financial and health products from their employer, making employer-sponsored benefits a critical aspect of an employee’s overall financial wellness.

If there is one statistic that encapsulates the problem that GuideSpark is attempting to solve with our Benefits Learning Center solution, it is this one: “4 out of 5 employers believe that their employees don’t have a good understanding of their benefits.”

Amazing, isn’t it?

Raising Financially Responsible Kids Accidentally

Recently after conducting a financial education workshop for a high tech company, a young lady in her early 20’s wanted to get together to discuss how she could retire early. She had seen an infomercial that described the beauty of passive income and decided it was her ticket to an early exit.

Unfortunately, just after learning of her financial ambitions, she informed me that she had maxed out several credit cards and financed two cars (one for her boyfriend) to the tune of a significant five digit debt.  Even though she was making a good salary as a Human Resource professional, she was unable to pay her monthly bills and had stopped contributing to her 401(k).