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The GuideSpark Blog

Double the Value of Your Equity Compensation Communications

Equity Compensation is a vital component of an employee benefit package that you have to address successfully with your communications

While there’s nothing we can do to increase the market value of your employees’ equity-based compensation, we can offer some insight into boosting the power of your employee equity program communications. Retaining top talent is one of the biggest challenges facing companies in today’s competitive labor market. And despite bulking up their retention strategies—fast-tracking career […]

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Multimedia Communications a Must-Have to Remain Relevant with Today’s Workforce

Innovate your employee communications approach through new technology and multimedia channels

The way information is consumed today has changed. Then why should it be any different when communicating with your workforce? Updating your workforce communications to accommodate multimedia—social, mobile, video—is one of the best things you can do to keep your messages relevant and in sync with what your employees are doing outside of the office. […]

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Reasons Why Active Enrollment is the Way to Go


Passive vs. Active: What’s the Big Difference? Passive Open/Annual enrollment enables employees’ benefits to automatically “roll over” from the previous year without the individual having to do anything. Active enrollment, on the other hand, requires employees to take some form of action, such as reviewing plan materials and making benefit selections, in order to receive […]

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